Saturday, September 7, 2019

Lyric Explication - Patsy Cline Essay Example | Topics and Well Written Essays - 1000 words

Lyric Explication - Patsy Cline - Essay Example simile: scan: theme: The main theme of the lyric is the speaker's memory of his lost love and he is in all praise for her love. plot: The speaker is remembering the love of his one-time-beloved who has left only the memories. He finds several indications of her love for him and he is clear that only the memories of the woman remain. comment: The speaker is very passionate in his words and expresses his memory of the lost love. According to him, he has got only the memories of those good old days. The symbols that he uses as the signs or indications of his lost love are able to convey the man's feeling. It is truly a passionate relation that he has lost. Lyric Explication of "She's Got You" - Patsy Cline One of the most famous pop lyrics, "She's Got You" by Hank Cochran has been very strong in presenting the memory of a lost love. As predicted, it came to be a great hit when Patsy Cline first recorded and released in 1962. As she listened to the lyrics, Patsy was emotionally motivated by the power of the lyrics. She was sure about the quality of the lyrics and decided to approach it seriously. She recorded it at the next session. Significantly, there was profound agreement between Cline and her producer about a potential hit from the lyric. An explication of the lyric clarifies why Cline was greatly convinced about the potential of the lyric to become a success. There is a powerful theme running through the lyric and the lyricist has been able to make use of the best techniques to give the maximum effect to the lines. The verse speaks in volume about the feeling of love and the speaker in the lyric is extremely passionate in his voice when expressing his emotion on his lost love. A l yric explication of "She's Got You" substantiates...The symbols that he uses as the signs or indications of his lost love are able to convey the man's feeling. It is truly a passionate relation that he has lost. One of the most famous pop lyrics, "She's Got You" by Hank Cochran has been very strong in presenting the memory of a lost love. As predicted, it came to be a great hit when Patsy Cline first recorded and released in 1962. As she listened to the lyrics, Patsy was emotionally motivated by the power of the lyrics. She was sure about the quality of the lyrics and decided to approach it seriously. She recorded it at the next session. Significantly, there was profound agreement between Cline and her producer about a potential hit from the lyric. An explication of the lyric clarifies why Cline was greatly convinced about the potential of the lyric to become a success. There is a powerful theme running through the lyric and the lyricist has been able to make use of the best techniques to give the maximum effect to the lines. The verse speaks in volume about the feeling of love and the speaker in the lyric is extremely passionate in his voice when expressing his emotion on his lost love. A lyric explication of "She's Got You" substantiates the beauty of these lines and the importance of the lyrical techniques. The speaker's sweet memories of his beloved are presented by the lyricist in the most ef

Friday, September 6, 2019

Marie Antoinette Essay Example for Free

Marie Antoinette Essay Arias Alma Aguilar Political Science 101 24 September 2012 Marie Antoinette Let them eat cake is probably one of the most recited quotes around the world, which is known to be spoken by the last Queen of France, Marie Antoinette. Although often reffered to as The Party Queen or in other words, the Queen who danced while her people starved. But what many fail to recognize is the fact that Marie Antoinette was the Queen who cared for her people. The only think she cared for more than the welfare of her people, was the welfare of her children. In order for one to understand and have the ability to fully understand the French Revolution, and Monarchy, one must go back and analyze Marie Antoinettes personal background, her political contributions and achievements, and her political influences. Personal Background Marie Antoinette (Archduchess Maria Antonia of Austria) was born in Vienna, Austria on November 2nd, 1755. She was the fifteenth child, and eleventh (and last) daughter of the Emperor Francis 1st of Lorraine and Maria Theresa of Austria, at the head of the Habsburg dynasty(Moore 3). Francis 1st died in August 1765, leaving his wife and his elder son to co-rule his empire. To promote diplomatic relationships with France, Marie Antoinette was asked to marry Louis Auguste, the Dauphin of France (Campan 3). With the conclusion of the Seven Years War in 1763, an alliance between Austria and France became a priority for Empress Maria Theresa; cementing alliances through matrimonial connections was a common practice among European royal families at the time. In 1765, the son of French Emperor Louis XV, Louis Ferdinand, died, leaving his 11-year-old grandson Louis Auguste heir to the French throne. Within months, Marie Antoinette and Louis Auguste were pledged to marry each other. A child of only 14 years, delicately beautiful with gray-blue eyes and ash-blonde hair, in May 1770, Marie Antoinette set out for France to be married, escorted by 57 carriages, 117 footmen and 376 horses. On May 16, 1770, Marie Antoinette and Louis Auguste were married. (Campan 6) Louis XV passed away in 1774, and Louis Auguste succeeded him to the French throne as Louis XVI, making Marie Antoinette, at 19 years old, Queen of France(Barker 9). However, as personalities went Louis XVI and Marie Antoinette could not have been more different. He was introverted, shy and indecisive, a lover of solitary pleasures such as reading and metalwork. She was vivacious,outgoing and bold, a social butterfly who loved gambling, partying and extravagant fashions. Political Influences and Development Though many have argued that Marie Antoinette did not have any political development or influences, due to her social and eccentric ways, Marie always referred to someone in her life as the main source of admiration. Her Mother, Queen Maria Theresa, Marie often spoke of her with profound respect, but she based all her schemes for the education of her children on the essentials which had been neglected in her own(Barker 9). Maria Theresa, often was inspired awe by her great qualities, taught the Archduchesses to fear and respect rather than to love her. The Empress was too much taken up with high political interests to have it in her power to d evote herself to maternal attentions. (Campan 8) The queens influence on domestic policy before 1789 has also been exaggerated. Her interference in politics was usually in order to obtain jobs and money for her friends. It is true, however, that she usually opposed the efforts of reforming ministers such as A. R. J. Turgot (1727–1781) and became involved in court scandals against them. ( Moore 12 ) Activities such as the diamond necklace affair, where the queen was accused of having an improper relationship with a wealthy church official in exchange for an expensive necklace, increased her unpopularity and led to a stream of pamphlets and articles against her(Barker 11). The fact that after the birth of her children Marie Antoinettes way of life became more restrained did not alter the popular image of an immoral and extravagant woman. As soon as the arrival of a stranger of rank at Vienna was made known, the Empress brought her family about her, admitted them to her table, and by this concerted meeting induced a belief that she herself presided over the education of her children. Contributions and Writtings From the beginning of the revolution, Marie Antoinette and Louis had hopes for a compromise: in other words, a constitution that would include the monarchy. Trying to re-establish normalcy, Marie Antoinette continued her generous patronage of the poor children of Paris. At the fireworks celebrating the marriage of the young prince and princess in May 1774, there was a stampede in which many people were killed. Louis and Antoinette gave all of their private spending money for a year to relieve the suffering of the victims and their families. (Campan 2)Marie-Antoinettes reputation for sweetness and mercy became even more entrenched in 1774, when as the new Queen she asked that the people be relieved of a tax called The Queens belt, customary at the beginning of each reign. Belts are no longer worn, she said. She also spent as much time as possible with her own children, particularly the dauphin. (Moore, 8). Much of the writings Marie wrote was her diary which is filled with a young gir ls feelings about her arranged marriage. She describes a French Court dominated by intricate rules of etiquette and protocol and excessive attention to fashion and grooming. In her last letter, Marie-Antoinette wrote to her sister-in-law Madame Elisabeth: Happiness is doubled when shared with a friend†¦. † ( Campan 4 )In those words are contained the value she placed on friendship to her happiness. The queen had a great capacity for friendship, although she was not always smart in her choice of companions. Conclusion The story of revolution and resistance in 18th-century France is a complicated one, and no two historians tell the story the same way. However, it is clear that for the revolutionaries, Marie Antoinette’s significance was mainly, powerfully symbolic. She and the people around her seemed to represent everything that was wrong with the monarchy and the Second Estate: They appeared to be tone-deaf, out of touch, disloyal (along with her allegedly treasonous behavior, writers and pamphleteers frequently accused the queen of adultery) and self-interested( Moore 17 ). What Marie Antoinette was actually like was beside the point; the image of the queen was far more influential than the woman herself. Marie Antoinette was the Austrian born child bride of the future King Louis XVI of France. It was an arranged marriage designed to (hopefully) create a better relationship between the two countries which was a common practice by the Monarchy to reduce conflicts and warfare between Nations(Campan 7). The French people resented the Austrian Queen and she was the subject of numerous rumors that she had been planted in Fran ce as a spy, was a spendthrift, was cold, cruel, evil, mean and any number of other charges. In truth, she was a well educated woman with excellent regal poise, she was a well qualified linguist, played the Harp with great versatility, was an accomplished equestrian and was considered to be an excellent mother to her four children. She was put to death during the French Revolution at the age of 37 on 16 October 1793. (Marie Antoinette Biography 3) Marie Antoinette was a symbol of goodness and of everything that was right with the French monarchy. Also as queen, she made many changes that affected Frances system of government and law. Marie had abolished the law of segregated dining spaces, as she felt it was wrong. She had gained popularity with people of France at first with her generosity as she continuosly gave to the poor of Paris. After the Revolution, Marie faced the women who stormed Versailles and when her family and her were forced to live in Paris as prisoners she never lost hope that she would find a way to get out and hold her familys reputation as well as her political career; Even after the Republic was proclaimed in 1792, and her husband was executed. (Barker 5) Despite the tragic outcome of Marie Antoinettes life, she never blamed her people. She remained a devoted mother and wife, although her life as the Queen of France ended in a moments notice. Although many through time have viewed her as a shallow, weak and a self- indulgent person. But through recent years many historians have concluded the opposite; seen more as a lively, misunderstood, and compassionate character. She was a devoted mothe r,making sure her children were well educated, and cherished. And even when she knew her life was coming to an end, she made sure her children were in safe hands. And as Queen, she wanted the best for her people, giving generous donations and contributions to the minority. Marie Antoinette as a person and a friend was quite possibly one of her best traits, marked through history. The Political side of her and her family status was the main source of The French Revolution. She was proud to be french, but in the end all the hopes she had for her country demolished right before her eyes. But as terrible as she might be portrayed in your history books. Marie Antoinette will always be the last Queen France ever had. Bibliography Barker, Nancy. Let Them Eat Cake: The Mythical Marie Antoinette and the French Revolution. Historian (Summer 1993): 709-25. Madame Campan. Memoirs of Marie Antoinette. N. p. : Barker, n. d. Memoirs of Marie Antoinette. Web. 01 Sept. 2012. . Marie Antoinette Biography. Marie Antoinette Biography. N. p. , 01 July 2012. Web. 25 Aug. 2012. . Moore, Marianne. Marie Antoinette. New World Encyclopedia. N. p. , 03 Apr. 2007. Web. 01 Sept. 2012. .

Transit Point Essay Example for Free

Transit Point Essay Should Merloni replace its network of regional warehouses with Transit-points? In order to be able to answer to this question, we first have to calculate the costs of operating, inventory and transportation from both alternatives (the current system and the transit point) and then compare them. However, as the case doesn’t have complete information to compute these costs, we have to do some assumptions. First, we have to separate the 17 regions in two groups: the Urban regions and the Rural ones. To former this groups we used the criteria of the average daily demand. So, if the region has a daily demand bigger than the average of the 17 regions (99,21= 1686,6/17), it will be included in the Urban regions. Otherwise, it will incorporate the Rural group. After doing this, we will assume that the operating, inventory and Short-Haul Transportation Costs per piece and per month will be the same for each group and will be equal to the ones of the exhibit 10 of the case. Second, in order to calculate the transportation costs between the central warehouse and the retailers, we have to assume that the transit point will be near the location of the Region Warehouses. If so, the costs of transportation until the Transit point will be the same of the long-haul transportation and the costs between the transit point and the retailers would be the same of the Short-Haul transportation Costs. We also have to determine the distances between Fabriano and the Regional Warehouses. In order to do this, we use the map of the exhibit 7 from the case. We know that this distances can not be exactly the real ones (because the roads are not in a straight line), but as we don’t have more information about this on the case, we decide to use the map. Analyzing the exhibits 1, 2 and 3 and assuming that the goal of Merloni is just maximize his value (minimizing its costs) we conclude that there is not only one good system. So, Merloni should use a combination of the two systems. The current system should be used for 6 regions: Bari, Bolzano, Cagliari, Catanzaro, Genova and Udine. In fact, although the operating and inventory costs decrease a lot in the Transit-Point system, the transportation costs increase much more in these regions. This happens because in the Trial-Point system the products should be transported to the regions every day, and sometimes with the trucks almost empty. The Transit Point should be used on the other 11 regions: Angona, Bologna, Catania, Firenze, Milano, Napoli, Padova, Palermo, Pescara, Roma and Torino where the elimination of inventory compensates the increase on the transportation costs. In conclusion, pursuing the goal of minimizing the costs, Merloni should use a mixed distribution system. We will have to consider that the distances between Fabriano Rome and Fabriano Catanzano are, respectively, 210 and 710 km (according to the map’s scale – it is not a real life situation given that roads are not in a straight line).

Transit Point Essay Example for Free

Transit Point Essay Should Merloni replace its network of regional warehouses with Transit-points? In order to be able to answer to this question, we first have to calculate the costs of operating, inventory and transportation from both alternatives (the current system and the transit point) and then compare them. However, as the case doesn’t have complete information to compute these costs, we have to do some assumptions. First, we have to separate the 17 regions in two groups: the Urban regions and the Rural ones. To former this groups we used the criteria of the average daily demand. So, if the region has a daily demand bigger than the average of the 17 regions (99,21= 1686,6/17), it will be included in the Urban regions. Otherwise, it will incorporate the Rural group. After doing this, we will assume that the operating, inventory and Short-Haul Transportation Costs per piece and per month will be the same for each group and will be equal to the ones of the exhibit 10 of the case. Second, in order to calculate the transportation costs between the central warehouse and the retailers, we have to assume that the transit point will be near the location of the Region Warehouses. If so, the costs of transportation until the Transit point will be the same of the long-haul transportation and the costs between the transit point and the retailers would be the same of the Short-Haul transportation Costs. We also have to determine the distances between Fabriano and the Regional Warehouses. In order to do this, we use the map of the exhibit 7 from the case. We know that this distances can not be exactly the real ones (because the roads are not in a straight line), but as we don’t have more information about this on the case, we decide to use the map. Analyzing the exhibits 1, 2 and 3 and assuming that the goal of Merloni is just maximize his value (minimizing its costs) we conclude that there is not only one good system. So, Merloni should use a combination of the two systems. The current system should be used for 6 regions: Bari, Bolzano, Cagliari, Catanzaro, Genova and Udine. In fact, although the operating and inventory costs decrease a lot in the Transit-Point system, the transportation costs increase much more in these regions. This happens because in the Trial-Point system the products should be transported to the regions every day, and sometimes with the trucks almost empty. The Transit Point should be used on the other 11 regions: Angona, Bologna, Catania, Firenze, Milano, Napoli, Padova, Palermo, Pescara, Roma and Torino where the elimination of inventory compensates the increase on the transportation costs. In conclusion, pursuing the goal of minimizing the costs, Merloni should use a mixed distribution system. We will have to consider that the distances between Fabriano Rome and Fabriano Catanzano are, respectively, 210 and 710 km (according to the map’s scale – it is not a real life situation given that roads are not in a straight line).

Thursday, September 5, 2019

Example Of Television Advertising Campaign Marketing Essay

Example Of Television Advertising Campaign Marketing Essay Choose a company or a brand of a product of service in NZ. Focusing on the integrated marketing communication system of the company. I choose McDonald. I would explain McDonald focusing on the integrated marketing communication system. McDonalds Promotion strategy is Think Global Act Local. Moreover, im lovin it is a key part of McDonalds promotion strategy to link with customers in highly relevant, culturally important ways around the world Example of Television Advertising Campaign The advertising goal of this television advertising is to support back up sale promotion campaign, and to advise the customer serving new promotion of McDonalds menu. Certainly, the speedy delivery service is a special selling point of McDonalds. When I saw this advertising at the first time, I want to provide McDonalds delivery service because its a speedy service and delicious and interesting menus. I think this advertising strategy employ the emotion to hold the customers. After seeing this adverting, I want to provide McDonalds because of speedy delivery service, and interesting promotion. Advertising Campaign McDonalds has a wide scope of McDonalds campaign in many countries. Moreover, it focuses on average their brand name but localizing their advertising campaign. In New Zealand, television advertising campaign aimed specifically the children and teenager. The main goal of television advertising to make customer awareness the new products (menus). Public Relations McDonalds in New Zealand use the public relation using the internet media like MSN to update the new goods and hot promotion on it, so it is simple way for the person who likes McDonalds. Matter of fact, an amusing activity is a good method of McDonalds public connection to promote brand image McDonalds focuses on helping seek settlement for problem facing families and children today. The main goal is to certain needs of improving the lifestyle of underprivileged children. Q2-Identify and describe the elements of promotional mix they use in their integrated marketing communication. There are five main fields of a promotional mix.[1 ]These are: Advertising Announcement and promotion of thinking, services or goods, or by an identified sponsor. Examples: radio, Print ads, television, direct mail, billboard, ,brochures and catalogs, signs, posters, in-store displays, motion pictures, banner ads, Web pages, and emails. Personal selling -Personal selling is effective in influencing the buying process, specially make buyers favor, confidence and action. Examples: sales meetings, Sales presentations, incentive programs for intermediary salespeople, sales training, samples, and telemarketing. Can be via telephone or face-to-face. Sales promotion non-media and media marketing communication are hired for limited time, a pre-determined to increase stimulate market demand, consumer demand or improve product availability. Examples: sweepstakes, coupons, contests, product samples, self-liquidating premiums, rebates, trade-ins, trade shows, and exhibitions. Public relations Paid close stimulation of supply for goods, service, or business unit by planting important news about it or a satisfactory presentation of it in the media. Examples: magazine and Newspaper articles/reports, radios and TV presentations, speeches, charitable contributions, seminars, and issue advertising. Direct Marketing is a system of marketing by which organizations communicate directly with target customers to generate a response and/or a transaction. For example, email, mobile messaging, interactive consumer websites, fliers, online display ads, promotional letters, catalog distribution ,and outdoor advertising. Q3-Discuss the advantages and disadvantages of each element in the promotional mix. The major marketing communication tools, including advertising, public relations, sales promotion, direct and online marketing, and personal selling are discussed below. The advantages of advertising are that first, advertiser controls the message. Second, cost effective method to communicate with large customers. Third, effective method makes symbolic appeals and brand images. Fourth, often it can be effective method to touch immediate chord with consumers. The disadvantages of advertising are that first, high cost of producing and running ads. Second, it caused credibility problems and consumer skepticism. Third, difficulty is in determining effectiveness. Fourth, it is only a one-way communication. The advantages of personal selling are first, direct contact between seller and buyer permits for more flexibility. Second, it can tailor sales message to detailed needs of consumers. Third, it allows for more direct and immediate feedback. Fourth, sales efforts can be aimed to detailed markets and customers who are best vision. The disadvantages of personal selling are first, high costs per contact. Second, expensive way to reach large audiences. Third, difficult to have constant and uniform message conveyed to all customers. The advantages of sales promotion are divided 2 parts, consumer-oriented and trade-oriented. The consumer-oriented is targeted to the eventual users of service or a product. ex) coupons, sampling, contests, sweepstakes. The trade-oriented is targeted toward marketing intermediaries like wholesalers, retailers or distributors. ex) promotion allowances, price deals, trade shows. The advantages of public relations are first, it can reach many prospects that are difficult for other communication tools. Second, a combination of public relations with other communication tools in the business campaign can be very effective and economical. The advantages of direct marketing are first, alters in society have made consumers more capacity to direct marketing. Second, Permit marketers to be very target specific segments of customers and selective. Third, messages can be customized for specific customers. Fourth, effectiveness is easier to measure. The disadvantages of direct marketing are first, absence of customer receptivity and very low reply rates. Second, it has image problems-particularly with telemarketing. Third, it can be clutter. The advantages of interactive/internet marketing are first, it can be used for kinds of IMC competence. Second, messages can be tailored to detailed needs and interests of customers. Third, interactive leads to higher level of involvement. Fourth, it can supply a lot of information to customers. The disadvantages of interactive/internet marketing are first, internet is not yet a mass medium as many consumers lack access. Second, attention to internet ads is very low. Third, great deal of clutter on the internet. Fourth, customer measurement is a big problem on the internet. I did not analyze Q4 because I do not know what the message structure in the promotional mix tool. But I did my best what I could do. Thank you for reading my assignment.

Wednesday, September 4, 2019

Thomas Jefferson :: essays research papers

President Thomas Jefferson 1801 - 1809 Thomas Jefferson came into presidency with the intentions of limiting the size and power of the central government. His success and failures in accomplishing this goal were many. Thomas Jefferson was America’s third president in reign from 1801 – 1809, once tying in the presidential race with Aaron Burr, where the decision was made by the House of Representatives to choose Jefferson whom they thought was less dangerous than Burr. As president he was the first to be inaugurated in Washington which was a city he had helped to plan. President Jefferson's inauguration was probably the start of the changes in government. It has been said that his particular taking of office had lead to the simplest speech stating that "essential principals" would guide his administration and would support all states with "equal and exact justice to all". And the actual changes of administration were the most peaceful of all, nothing like those previously. Jefferson’s accomplishments were most greatly seen by the ability to simplify the Republican government in the new capital by cutting back the unnecessary branches and less useful positions while replacing Federalists with Republicans. And by the year 1808, Republicans held almost all the government offices. At the same time Jefferson fought to keep the size of the government from continuously growing. President Jefferson work diligently with congress to change the Alien Acts to have a more relaxed naturalization for only requiring five years of residency achieve United States citizenship, instead of the previous fourteen years. While president Jefferson achieved credit for making the Federal governments priorities foreign affairs, and leaving local matters for the state and local governments to tend with. Jefferson’s beliefs in local self government created differences between himself and Alexander Hamilton which created the Federalists (Hamilton followers) and the Democrat Republican’s (Jefferson followers). President Jefferson was instrumental in the Louisiana Purchase, which secured an area extending from Canada to the Gulf and the Mississippi to the Rockies, for fifteen million dollars. This purchase also led to the planning and organization of the Lewis and Clark expedition. However, the argument over whether or not Florida was included in the Louisiana Purchase caused many sarcastic attacks on Thomas Jefferson from members of congress. Although, shortly before leaving office President Jefferson was forced to yield on certain acts that he had implemented, such as the Non-importation Act of 1806 and the Embargo Act of 1807.

Tuesday, September 3, 2019

Ogden Nash: An Amazing Poet Essay -- essays research papers

  Ã‚  Ã‚  Ã‚  Ã‚  Ogden Nash was a poet that used nonsensical and humorous verse to draw people into reading his poems. Then, he would slip in insightful poems that speak a lot about life. His light verse even earned him a place on a postage stamp. His poems contain uneven lines that all rhyme, and he even made up spellings to words to achieve the best effect.   Ã‚  Ã‚  Ã‚  Ã‚  Frederick Ogden Nash was born August 19, 1902, in New York. His family thought that education was very important, and this was the basis for his love of languages and writing. At the age of seven, he got an eye infection, so he had to stay in a darkened room for almost a year. During this time, his mother schooled him, and this helped him develop his incredible memory. By the tender age of 10, he was already writing the humorous poetry that he became famous for.   Ã‚  Ã‚  Ã‚  Ã‚  He went to Harvard briefly, but his family didn’t have much money, so he had to quit and get a job. His first job was as a high school teacher, then as a bond salesman, then as an advertising copy-writer, then as an editor, and finally as a writer for the â€Å"New Yorker.† He published many of his poems in books, but he also made sure to do lecturing, even though he hated it. The lecturing ensured that he would make enough money to support his family. He died May 19, 1971, in Baltimore, Maryland. His tombstone says that he was a master of light verse. Archibald MacLeish contests that, saying that his poetry is so much more than that. Sure, some of his poems are lig...